Alfa Life Insurance
Mascot characters for AlfaStrakhovanie-Life learning materials.
- Client
- AlfaStrakhovanie-Life
- Type
- Mascots · Learning materials
- Tools
- Illustrator, Photoshop, CapCut, AI
Challenge
Make dry, mandatory corporate training for sales managers engaging and memorable. The format had to explain complex insurance products simply and raise course completion.
Solution
I developed the concept and visual style of mascot characters who deliver the learning material.
My role
- 01Character concept and visual style
- 02Scripts for short learning videos
- 03Illustrations and storyboards
- 04Character animation and editing in CapCut
- 05Sound and character voices

NDAThis project is under NDA, so only the general part of the work is shown. Details that reveal trade secrets are hidden.
